Travelodge by Wyndham

With over 400 properties and 75% of locations within an hour of national parks, Travelodge hotels have a strong value proposition for guests. With that kind of proximity, Travelodge wants to be your next basecamp for adventure. In comes #Travelarge - an influencer-based social campaign highlighting national parks, conservation, and getting out there.

Through our social media strategy, our campaign reached 7MM users and generated 7.5MM impressions. This resulted in 5,000 bookings and a $52 return on ad spend. Engagement rate was 4X industry average (Rival IQ, Hotels & Resorts, Social Media Industry Benchmark Report, 2018). More on that here.

Influencers: @chrisburkard, @glennleerobinson, @beccaskinner